LavoieHealthScience Blog

Multi-Party Communications

Multi-Party Communications: Four Keys for Success As life science companies continue the trend toward partnerships, communications challenges can multiply.  Partnerships help companies to enter new markets, continue niche research and introduce innovations sooner. But even though they are joining forces, each company will have a unique, and sometimes competing, set of communications and business goals….

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ABCs of 13F Filings

Adding, Balancing and Comparing Insights As we near 45 days post quarter-end, it’s time to prepare for 13F filings, the stock ownership reports filed by institutional investors. While it is easy enough to access 13F data, the challenge is how to add value by combining market intelligence, company insight and competitor understanding into your 13F…

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Nothing Succeeds Like… Moderation?

Five Fundamentals on Moderating a Panel Speaking gigs are a true sign of success. You have been recognized as a key opinion leader in your field and you have been asked to share your knowledge and insight. But what about moderating a panel? This too is an acknowledgement of industry leadership. As such, it is…

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August is…. READER’S CHOICE

Catch up on some of your favorite LaVoieHealthScience blogs! They include, Infographics: No Longer If, But How, How and When to Build a Board and Paper or Pixels? We’ll Take Both. Infographics: No Longer If, But How Infographics are no longer “if we have the time and budget,” but “how do we make ours inform and engage.” Engagement is…

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You Say News Log, I Say Web Blog

We’ve been noodling about press releases and news lately – not just obvious, material news like quarterly financials or clinical data, but “almost” news like attendance at an invitation-only conference or re-appointment as an adjunct professorship.  “Obvious” news goes out on the wire as a press release, and is then posted to a company’s News…

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Sometimes News Doesn’t Just Happen

Sometimes news happens – you have pipeline, product or partner news.  Other times there is less obvious news to share, but there are still activities underway.  For those in between times, there are a number of techniques we can use to uncover “lurking” items for our clients: Newsjacking:  The David Meerman Scott concept of capitalizing…

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Infographics: No Longer If, But How

Infographics are no longer “if we have the time and budget,” but “how do we make ours inform and engage.” Engagement is increased markedly if a picture is included.  Content that includes images produces 6 times more engagement than text-only posts.  Infographics add engagement, impact and clarity to the information you are presenting. What Are…

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After the Conference: Four Fundamental Follow-Throughs

Conferences are all-important opportunities for in-person conversations with investors, partners, prospects and others. Gearing up, scheduling meetings and ensuring up-to-date materials can absorb a lot of bandwidth in advance of the conference itself. However, unless you commit to spending an equal amount of time after the conference to follow through, the time spent up front…

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And the Winner is…. The Value of Awards

Did you watch the Academy Awards?  Regardless, I bet you know that Moonlight (eventually) won best picture and Emma Stone won best actress.   While accepting a health science award may not offer the same red carpet experience and drama, the opportunity for recognition is one that should not be overlooked.  As such, we recommend life and…

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So Many Data Slides, So Little Time

We see a lot of scientific data slides – data on animal studies, MOAs, clinical data and more. Alas, with so many data slides, the impact can get subsumed. Audiences are interested in the underlying science or clinical trials, but they’re also interested in the overarching story – what is the problem being solved, why…

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